Dr. Martens
Case Study
Dr. Martens is a traditional British footwear brand and fashion icon.
Their footwear is distinct because of its unique air-cushioned sole (dubbed Bouncing soles), upper shape, welted construction and yellow stitching. They are one of the most popular and well-known footwear brands in the world and are iconic to the fashion industry.
Consolidation of existing suppliers required to reduce costs and administration
Over time and naturally throughout the course of business growth, Dr. Martens had used several different audio conferencing suppliers across their international office locations in the UK, Asia and North America. The main use of the service was to provide a cost effective and easy way for employees from across the globe to collaborate and communicate.
“Our preference was to access our bills and levels of use of the facility online”
Whilst locally the existing audio conferencing services were fulfilling the needs of the end users in those countries, trying to consolidate costs and information at group level was not a simple process.
Nic Harris, Network Manager at Dr. Martens comments, “We were given the challenge of finding a provider that could work with us on a global scale, providing us with a more cost effective audio conferencing solution, allowing us to take advantage of standard call charges as well as local toll free numbers across the business units.”
Nic continues, “in addition, the need to reduce the administration at head office level was important and our preference was to access our bills and levels of use of the facility online.”
Indigo’s goCall service has simplified the management of my audio conferencing accounts and has saved us money at the same time!
Nic Harris, Network Manager
Indigo Forward’s goCall service favoured for it’s online management and reporting capabilities
Following a review of the market, Indigo Forward was chosen for it’s gocall service, an on-demand toll and toll free service providing access for business critical meetings on an international basis. Indigo replaced two well-known audio conference providers due to their ability to provide a unique set of on-line tools for managing conference accounts, which enhanced business productivity and streamlined accounts administration.
